Every homeowner wants to make sure they
maximize the financial reward when selling their home. But, how do you
guarantee that you receive maximum value for your house? Here are two keys to
insuring you get the highest price possible.
1. Price it a LITTLE
LOW
This may seem counter intuitive. However,
let’s look at this concept for a moment. Many homeowners think that pricing
their home a little OVER market value will leave them room for negotiation.
In actually, this just dramatically lessens the demand for your house. (see chart)
Instead of the seller trying
to ‘win’ the negotiation with one buyer, they should price it so demand for
the home is maximized. In that way, the seller will not be fighting with a
buyer over the price but instead will have multiple buyers fighting with each
other over the house. In a recent article
on realtor.com,
they gave this advice:
“Aim to price your property at or just
slightly below the going rate. Today’s buyers are highly informed, so if they
sense they’re getting a deal, they’re likely to bid up a property that’s
slightly underpriced, especially in areas with low inventory.”
2. Use a Real Estate
Professional
This too may seem counterintuitive. The
seller may think they would net more money if they didn’t have to pay a real
estate commission. Yet, studies have shown that typically homes sell for more
money when handled by a real estate professional. Recent research posted by
the Economists’
Outlook Blog revealed:
“The median selling price for all FSBO homes
was $210,000 last year. When the buyer knew the seller in FSBO sales, the
number sinks to the median selling price of $151,900. However, homes that
were sold with the assistance of an agent had a median selling price of
$249,000 – nearly $40,000 more for the typical home sale.”
Bottom Line
Price it at or slightly below the current
market value and hire a professional. That will guarantee you maximize the
price you get for your house.
Looking to Buy, Sell, or Invest? Contact:
David Demangos
858.232.8410
Locally Known, Globally Connected
Luxury Home Marketing Specialist
Global Property Specialist
David@AwesomeSanDiegoRealEstate.com
www.AwesomeSanDiegoRealEstate.com
Our Team Goes to Extremes to Fulfill Your Real Estate Dreams! |
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